|"Clear and simple advice"|
In an era of information proliferation, this clear cut, no nonsense approach is extremely refreshing. There is no mention of penalties or fines, but a number of constructive measures to implement. It doesn't duck out of the legal requirements that farmers have to follow. The language is robust where it needs to be, but is sensible and non confrontational.
Many growers are bombarded with literature on water protection zones, confused by agri-environment schemes, Greening and a plethora of water quality consultations. Whilst its vital to protect our ecosystems, tying growers in 'bureaucratic knotweed' can be counterproductive as you try to comprehend the messages and decipher the semantics.
The advisory leaflet was launched this week, at the East of England Showground. It was good to see it on every seat of the afternoon seminar at Crop Tec.
|"Launching the leaflet"|
So if every piece of environmental legislation disappeared overnight, the CFE Literature page would give you a comprehensive guide to looking after your farm. The leaflets include succinct guidelines on nutrients, soil, wildlife, water and biodiversity habitats for both livestock and arable farmers. I recommend them whole heartedly to every farmer across the UK.
The information held within them make financial sense as well. Who wouldn't want to make better use of plant nutrition, build a healthy productive soil, encourage bees and other insects which help pollinate crops. The business case is as strong as that for the environment.
Finally, bravo to the collaboration of farming and environmental organisations that agreed on the principles for publication. Its a far better rural landscape when there's a harmonic resonance, than listen to the sound of mud slinging.
Let's hope some common sense prevails with the future direction of the Campaign For The Farmed Environment. I'm pretty sure these documents will stand my farming practices in good stead for many seasons to come and it will be a shame if others don't see the value to our industry.